Social marketing : | behavior change for social good / | Nancy R. Lee, University of Washington and Social Marketing Serv

Social marketing : behavior change for social good / Nancy R. Lee, University of Washington and Social Marketing Serv - Sixth Edition - 2020 - xxiii, 486 pages, 112 differentl xxiii, 486 pages, 112 differently numbered pages illustrations 24 cm Dimensions: 24 cm

Revised edition of the authors' Social marketing, [2016]

9781544351490

2018040810

HF5414

658.8

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